Business Case

Commercial Opportunity Assessment with Exit Strategies of portable image-guided hardware and software device

Fund was interested in understanding the commercial landscape, market opportunity and exit strategies for a novel, portable image guided system used in neurosurgery. A market analysis was conducted that included commercial insights, market trends, regional needs and changes to corporate portfolio constructions. Based on global and regional commercial opportunities, a market entry strategy was identified to maximize success in key markets. The exit strategies identified included a roadmap of key milestones and markets for synergies with the appropriate partners.